How Pokerbase Grew 10x with Anylink

Pokerbase, the leading live poker tracking app, needed a reliable, elegant, and flexible way to share app links across both digital and physical channels — from printed QR codes at poker events to Instagram bios and influencer shoutouts.

That’s when they started using Anylink - and the results were immediate.

Why Anylink Was a Game Changer

Switching to Anylink.so gave Pokerbase:

Tailored experiences for iOS and Android users, redirecting to the right app store
Advanced tracking with UTM support, geographical data, and device metrics
Editable links, even after printing QR codes
Blazing fast performance and zero downtime

Real-World Use: Printed QR Codes at Live Poker Events

Pokerbase printed hundreds of QR codes for:

Event handouts
Merch tags
Table tents
Business cards

Each QR code linked to a unique Anylink smart link that:

Directed users to the right app store based on device
Could be edited anytime, even post-print
Tracked scans and clicks by location, time, and conversion

“With Anylink, we finally feel confident printing thousands of QR codes. If we need to change where they point, we just click ‘edit’ — no reprinting needed.”
— Pokerbase Team

📈 Results

📈 +57% increase in scan-to-install conversion rate
⏱️ Saved hours during event setup with editable links
📊 Clear analytics showing what actually works

Takeaway

For Pokerbase, smart links are a core part of their growth engine — from installs to branding to live events. With Anylink, they finally have a link platform that’s as sharp and scalable as their product.